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“Indexed by ChatGPT”? That’s Not a Thing.

  • Writer: Digital Natives
    Digital Natives
  • 3 days ago
  • 3 min read
AI Index

Let’s cut straight through the noise: If someone’s trying to sell you a service to get your website “indexed by ChatGPT,” they’re either confused… or conning you.


Because here’s the truth:

That’s not a thing. At all.

And at Tribe of Digital Natives, we don’t let our clients get played.


“Paying someone to ‘index your site with ChatGPT’ is like hiring a psychic to fix your SEO. It’s not strategy—it’s performance art.


🤖 How ChatGPT Actually Works

ChatGPT is a large language model. It doesn’t roam the internet 24/7 like Googlebot.

It doesn’t “crawl” your site.

It doesn’t “index” pages like a search engine.


It was trained on a massive amount of data up until a certain point (June 2024 in this case). Some versions can browse the web, yes—but that’s real-time info retrieval, not ongoing indexing or cataloging.


So, unless you’re chatting with a browsing-enabled version of ChatGPT and asking specifically about your site in that moment, it’s not “seeing” anything you post online.


🧠 So Why Are People Saying This?

Because "AI" is the new SEO gold rush, and there’s always someone trying to sell a shovel made of glitter.


Here’s what shady marketers are probably doing behind the scenes when they claim to “index your site with ChatGPT”:


  • Submitting your site to Google Search Console (free, and not AI-specific)

  • Adding schema markup or structured data (which is useful—for SEO)

  • Copy-pasting your content into a prompt to see what ChatGPT says (cute, but irrelevant)

  • Slapping a $297 price tag on something you could do with 10 minutes and a Google search


🚩 If they’re not explaining what they’re doing in plain language,

🚩 If they can’t tell you why it matters,

🚩 If they keep using words like “ChatGPT visibility” without receipts...


<<< Run. >>>


“If your marketer can’t explain what they’re doing in plain language, they’re either guessing or gaslighting.”

🚩 And guess what? You’re paying for both.


💥 What You Should Be Focused On Instead of "Indexed by ChatGPT"

Instead of paying someone to “index” your site with an AI that doesn’t work that way,focus on making your content AI-friendly by:


  • Writing clear, useful, human-first content

  • Structuring it well with headers and internal linking

  • Using schema and metadata for search engines (actual ones)

  • Building topical authority and trustworthiness

  • Keeping your messaging clear, authentic, and valuable


In other words—stop gaming the system and start building real strategy.


AI isn’t the enemy. But the people selling glitter-covered garbage in its name? Absolutely are.”

🛑 We’re Not Here for AI Snake Oil

At Tribe of Digital Natives, we believe in clarity over confusion, ethics over upsells, and strategy that actually delivers—not smoke and mirrors.


If you’re tired of overpriced fluff wrapped in buzzwords? Let’s talk.

Because we’re not selling hope and hype. We’re building brands that know better.


About Tribe of Digital Natives

We’re not your average agency—and that’s on purpose. Tribe of Digital Natives is a collective of sharp strategists, fearless creatives, and digital obsessives who’ve been helping businesses find their voice (and their people) since 2010.


We believe in collaboration over cookie-cutter solutions. Whether it’s refining your brand voice, managing your social like a boss, or building a strategy that actually gets results—we’re here to make your digital presence work smarter, not louder.


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